The Big 12 Conference consists of 10 schools. The 2025 average tuition & fees of the schools is $35,840, up 4.19% from the previous year. Compared to tuition 10 years ago, Big 12 Conference's tuition has increased by 34.82%. Compare to 20 years ago, it has increased by 135.76%.
The average acceptance rate of Big 12 Conference schools is 69.95%, which is 1.55% higher than 2023's rate. Compared to rate 10 years ago, Big 12 Conference's acceptance rate is 0.38% lower.
In 2025, a total of 290,424 students enrolled in Big 12 Conference schools, which is a 15.01% increase compared to population 20 years ago.
You can analyze the changes in Big 12 Conference data including tuition, admission, and student population over the past 20 years through the tables and charts below.
Big 12 Conference Tuition Trends by Year
Over the past 20 years, in average, Big 12 Conference's tuition has increased by $20,638 (135.76%), from $15,202 to $35,840. TCU's tuition has increased 189.59%, the largest increase among Big 12 Conference in the past 20 years. On the other hand, ISU's tuition increase rate is the lowest at 83.67%.
The tuition increase rate in 10 years is 34.82%. During that period, TCU's tuition rose the most(51.62%), and K-State's tuition rose the least (21.93%).
The following table shows the tuition changes for Big 12 Conference over the past 20 years, with 10 year and 20 year increase rate. The Interactive chart allows you to track changes in Big 12 Conference tuition by year.
| School | 2005 | 2015 | 2020 | 2024 | 2025 | 10 Year Increase | 20 Year Increase |
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| Iowa State University | $15,724 | $20,856 | $24,504 | $27,683 | $28,881 | 38.48% | 83.67% |
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| University of Kansas | $13,866 | $24,708 | $28,034 | $29,412 | $30,432 | 23.17% | 119.47% |
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| Kansas State University | $14,454 | $23,429 | $26,316 | $27,816 | $28,568 | 21.93% | 97.65% |
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| Oklahoma State University-Main Campus | $12,389 | $20,978 | $24,539 | $25,754 | $25,630 | 22.18% | 106.88% |
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| University of Oklahoma-Norman Campus | $12,301 | $21,451 | $24,444 | $26,665 | $27,377 | 27.63% | 122.56% |
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| Baylor University | $21,070 | $40,198 | $49,246 | $54,844 | $58,100 | 44.53% | 175.75% |
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| The University of Texas at Austin | $16,310 | $34,676 | $40,032 | $42,778 | $44,908 | 29.51% | 175.34% |
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| Texas Christian University | $21,320 | $40,720 | $51,660 | $57,220 | $61,740 | 51.62% | 189.59% |
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| Texas Tech University | $11,712 | $17,388 | $23,870 | $24,451 | $24,157 | 38.93% | 106.26% |
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| West Virginia University | $12,874 | $21,432 | $25,320 | $27,360 | $28,608 | 33.48% | 122.22% |
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| Average | $15,202 | $26,584 | $31,797 | $34,398 | $35,840 | 34.82% | 135.76% |
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Big 12 Conference Acceptance Rate by Year
In average, the acceptance rate at Big 12 Conference Schools has decreased by 0.38%, from 70.34% to 69.95% for the past 10 years. For Big 12 Conference, 4 schools' acceptance rats become lower, and 6 schools' rate has became higher than the rate of 10 years ago.
For the past 10 years, K-State's acceptance rate has dropped the most from 94.92% to 81.69%. Texas Tech's rate has risen (relatively became easy to admit) from 63.06% to 72.65%.
The following table shows the acceptance rate changes for Big 12 Conference. The Interactive chart allows you to track changes in Big 12 Conference's acceptance rate by year.
Big 12 Conference Enrollment Changes by Year
Compared to 20 years ago, the total number of students at Big 12 Conference Schools has increased by 37,897, from 283,173 to 290,424 (2.56% increase). The student numbers increased at 8 schools and decreased at 2 schools in Big 12 Conference, compared to population 20 years ago.
TCU's student population increased the most from 10,033 to 12,938 for the past 10 years. K-State's population has dropped the most from 24,766 to 20,295.
The following table shows the student population changes for Big 12 Conference. The Interactive chart allows you to track changes in enrollment by year.
| School | 2004 | 2014 | 2019 | 2023 | 2024 | 10 Year Change | 20 Year Change |
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| Iowa State University | 25,741 | 35,714 | 33,372 | 30,177 | 30,380 | -14.94% | 18.02% |
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| University of Kansas | 26,934 | 27,259 | 27,552 | 28,406 | 29,792 | 9.29% | 10.61% |
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| Kansas State University | 23,182 | 24,146 | 21,719 | 19,745 | 20,295 | -15.95% | -12.45% |
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| Oklahoma State University-Main Campus | 23,692 | 25,930 | 24,079 | 26,043 | 27,278 | 5.20% | 15.14% |
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| University of Oklahoma-Norman Campus | 26,506 | 27,428 | 28,079 | 29,145 | 30,851 | 12.48% | 16.39% |
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| Baylor University | 13,975 | 16,787 | 18,033 | 20,824 | 20,626 | 22.87% | 47.59% |
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| The University of Texas at Austin | 49,696 | 50,950 | 51,090 | 53,082 | 53,864 | 5.72% | 8.39% |
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| Texas Christian University | 8,749 | 10,324 | 11,024 | 12,785 | 12,938 | 25.32% | 47.88% |
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| Texas Tech University | 28,001 | 35,859 | 38,742 | 40,773 | 40,757 | 13.66% | 45.56% |
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| West Virginia University | 26,051 | 28,776 | 26,839 | 24,200 | 23,643 | -17.84% | -9.24% |
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| Average | 252,527 | 283,173 | 280,529 | 285,180 | 290,424 | 2.56% | 15.01% |
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