The average acceptance rate at OU over the past 10 years is 77.50%, and the most recent acceptance rate is 76.60%. The acceptance rate at OU is relatively high, giving applicants a greater chance of admission.
The average yield (enrollment rate) over the period is 35.15%, and the 2025 yield is 29.33%. Overall, the yield has decreased by 34.93% from 2015 to 2025.
The number of OU applicants increased by 11.44% (2,556 applicants) compared to the previous year. Over the entire 10-year period, applicants increased by 107.41% overall.
The current acceptance rate for the 2025 admission cycle is 76.60%, demonstrating consistent admission standards over the past decade. The stability of this rate suggests that OU maintains a predictable and steady admissions environment for prospective students.
The admission yield (the percentage of admitted students who enroll) for the 2025 academic year is 29.33%. The declining yield trend suggests that a lower percentage of admitted students are choosing to enroll at OU. This pattern may reflect increased competition from peer institutions, changing student demographics, or shifts in institutional enrollment strategy.
For the 2025 admission cycle, OU received approximately 24,893 applications, admitted 19,069 students, and enrolled 5,593 students. The rising application volume trend indicates that OU is attracting an increasing number of prospective students over time. This growth in applications typically reflects enhanced institutional visibility, improved marketing initiatives, or increasing perceived value in the higher education market.
OU 10-Year Admission Rate Summary: The acceptance rate trends at OU over the past decade show a relatively stable trend, with fluctuations in both directions. The average acceptance rate over this period is 77.50%, while the most recent rate stands at 76.60%. This data reflects the institution's evolving competitiveness in the higher education admissions landscape.
For the most recent admission cycle (2025), the acceptance rate is 76.60%. By gender, the average acceptance rate for men is 76.42% and for women is 78.31%.
The following table and chart show how acceptance rates at OU have changed over the past 10 years (2015-2025).
| Year | Total | Men | Women |
|---|---|---|---|
| 2015-16 | 77.64% | 75.79% | 79.25% |
| 2016-17 | 70.84% -6.80% |
70.05% -5.74% |
71.51% -7.74% |
| 2017-18 | 74.00% 3.17% |
73.68% 3.63% |
74.27% 2.76% |
| 2018-19 | 77.69% 3.68% |
77.83% 4.15% |
77.57% 3.29% |
| 2019-20 | 80.41% 2.73% |
80.92% 3.08% |
80.01% 2.45% |
| 2020-21 | 83.38% 2.97% |
82.99% 2.07% |
83.69% 3.68% |
| 2021-22 | 85.00% 1.62% |
83.00% 0.01% |
86.00% 2.31% |
| 2022-23 | 72.92% -12.08% |
71.43% -11.56% |
74.07% -11.93% |
| 2023-24 | 76.54% 3.62% |
74.35% 2.92% |
78.25% 4.18% |
| 2024-25 | 76.60% 0.06% |
74.16% -0.19% |
78.48% 0.23% |
| Average | 77.50% | 76.42% | 78.31% |
OU has demonstrated a decline in admission yield over the past 10 years. The institution's yield rate has decreased from 45.07% in 2015 to 29.33% in 2025, representing a 34.93% decrease. The 10-year average yield stands at 35.15%, reflecting weakening enrollment performance.
The following table and chart illustrate the changes in yield at OU from 2015 to 2025. The admission yield has decreased by 34.93% over this period.
| Year | Total | Men | Women |
|---|---|---|---|
| 2015-16 | 45.07% | 46.41% | 43.95% |
| 2016-17 | 41.18% -3.89% |
42.32% -4.09% |
40.21% -3.74% |
| 2017-18 | 38.80% -2.38% |
40.79% -1.54% |
37.14% -3.07% |
| 2018-19 | 35.70% -3.10% |
36.04% -4.74% |
35.42% -1.72% |
| 2019-20 | 35.89% 0.19% |
37.59% 1.55% |
34.52% -0.90% |
| 2020-21 | 34.32% -1.56% |
36.08% -1.51% |
32.94% -1.58% |
| 2021-22 | 31.00% -3.33% |
31.99% -4.09% |
30.00% -2.94% |
| 2022-23 | 29.81% -1.19% |
30.46% -1.54% |
29.32% -0.68% |
| 2023-24 | 30.40% 0.60% |
32.52% 2.07% |
28.83% -0.49% |
| 2024-25 | 29.33% -1.07% |
29.70% -2.82% |
29.06% 0.23% |
| Average | 35.15% | 36.39% | 34.14% |
Over the past 10 years, The average number of applicants is 17,500, the average number of admitted is 13,541, and the average number of first-year enrolled students is 4,624.
The number of OU applicants increased by 11.44% (2,556 applicants) compared to the previous year. Over the entire 10-year period, applicants increased by 107.41% overall.
The following table and chart show the changes of applicants, admitted, and enrolled headcount at University of Oklahoma-Norman Campus from 2015 to 2025.
| Year | Applicants | Admitted | Enrolled |
|---|---|---|---|
| 2015-16 | 12,002 | 9,318 | 4,200 |
| 2016-17 | 14,391 19.91% |
10,194 9.40% |
4,198 -0.05% |
| 2017-18 | 15,579 8.26% |
11,529 13.10% |
4,473 6.55% |
| 2018-19 | 15,811 1.49% |
12,283 6.54% |
4,385 -1.97% |
| 2019-20 | 15,673 -0.87% |
12,603 2.61% |
4,523 3.15% |
| 2020-21 | 15,451 -1.42% |
12,883 2.22% |
4,422 -2.23% |
| 2021-22 | 17,318 12.08% |
14,720 14.26% |
4,563 3.19% |
| 2022-23 | 21,548 24.43% |
15,712 6.74% |
4,683 2.63% |
| 2023-24 | 22,337 3.66% |
17,097 8.81% |
5,198 11.00% |
| 2024-25 | 24,893 11.44% |
19,069 11.53% |
5,593 7.60% |
| Average | 17,500 | 13,541 | 4,624 |
The following table compares University of Oklahoma-Norman Campus' acceptance rate to similar schools.
| 2024 | 2025 | Change % | |
|---|---|---|---|
| University of Oklahoma-Norman Campus | 76.54% | 76.60% | 0.08% |
| Kansas State University | 81.69% | 79.36% | 2.94% |
| University of Kansas | 93.48% | 88.20% | 5.99% |
| The University of Texas at Austin | 26.64% | 29.12% | -8.52% |
| Oklahoma State University-Main Campus | 75.04% | 70.93% | 5.79% |
| University of Central Oklahoma | 78.12% | 81.76% | -4.45% |
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