Marketing Research Program 2024 Average Tuition Costs

For the academic year 2023-2024, the average tuition of colleges offering Marketing Research program is $30,587 for undergraduate programs and $24,560 for graduate programs.

The following table shows the average tuition & fees for Marketing Research programs.

2023-2024 Average Tuition & Fees of Marketing Research Program
In-StateOut-of-State
Undergraduate$11,882$30,587
Graduate$13,864$24,560
A program that prepares individuals to provide analytical descriptions of consumer behavior patterns and market environments to marketing managers and other business decision-makers. Includes instruction in survey research methods, research design, new product test marketing, exploratory marketing, consumer needs and preferences analysis, geographic analysis, and applications to specific products and markets

Career and Salary after Completing Marketing Research Program

The following jobs are possible careers after completing Marketing Research major program. The average wage is based on the latest employment and wage data (May 2022) from Bureau of Labor Statistics (BLS). The average annual wage of Marketing Managers career is $153,440 and, for Market Research Analysts and Marketing Specialists, the average annual income is $76,080.

Marketing Research Careers and its Average Wage (as of May 2023)
Job TitleHourly WageAnnual Wage
Marketing Managers$73.77$153,440
Market Research Analysts and Marketing Specialists$36.58$76,080
Survey Researchers$31.10$64,690
Business Teachers, Postsecondary-$105,720