The average acceptance rate at MBU over the past 7 years is 93.78%, and the most recent acceptance rate is 87.10%. Compared to the previous year, it became slightly easier to gain admission to MBU in 2025. The acceptance rate at MBU is relatively high, giving applicants a greater chance of admission.
The average yield (enrollment rate) over the period is 6.81%, and the 2021 yield is 5.72%. Overall, the yield has decreased by 13.00% from 2015 to 2021.
The number of MBU applicants decreased by 4.92% (372 applicants) compared to the previous year. Over the entire 6-year period, applicants increased by 159.12% overall.
The current acceptance rate for the 2025 admission cycle is 87.10%, representing an increasingly selective admissions process. This indicates that MBU has become more competitive over the past decade, as the institution receives a growing number of applications while maintaining or reducing the number of admitted students.
The admission yield (the percentage of admitted students who enroll) for the 2025 academic year is 5.72%. This stable yield rate reflects consistent conversion of admissions offers into actual enrollments at MBU. The stability indicates predictable enrollment outcomes and sustainable admission practices.
For the 2025 admission cycle, MBU received approximately 7,188 applications, admitted 6,261 students, and enrolled 358 students. The rising application volume trend indicates that MBU is attracting an increasing number of prospective students over time. This growth in applications typically reflects enhanced institutional visibility, improved marketing initiatives, or increasing perceived value in the higher education market.
MBU 10-Year Admission Rate Summary: The acceptance rate trends at MBU over the past decade show a relatively stable trend, with fluctuations in both directions. The average acceptance rate over this period is 93.78%, while the most recent rate stands at 87.10%. This data reflects the institution's evolving competitiveness in the higher education admissions landscape.
For the most recent admission cycle (2025), the acceptance rate is 87.10%. By gender, the average acceptance rate for men is 65.08% and for women is 80.82%.
The following table and chart show how acceptance rates at MBU have changed over the past 7 years (2015-2021).
| Year | Total | Men | Women |
|---|---|---|---|
| 2015-16 | 97.08% | 0.00% | 97.08% |
| 2016-17 | 99.48% 2.40% |
100.00% 100.00% |
99.48% 2.40% |
| 2017-18 | 94.70% -4.78% |
96.34% -3.66% |
94.60% -4.88% |
| 2018-19 | 99.91% 5.20% |
99.84% 3.50% |
99.92% 5.32% |
| 2019-20 | 84.39% -15.51% |
78.53% -21.31% |
85.96% -13.97% |
| 2020-21 | 87.10% 2.71% |
80.84% 2.31% |
88.68% 2.72% |
| Average | 93.78% | 75.93% | 94.29% |
MBU has demonstrated a decline in admission yield over the past 10 years. The institution's yield rate has decreased from 6.57% in 2015 to 5.72% in 2021, representing a 13.00% decrease. The 10-year average yield stands at 6.81%, reflecting weakening enrollment performance.
The following table and chart illustrate the changes in yield at MBU from 2015 to 2021. The admission yield has decreased by 13.00% over this period.
| Year | Total | Men | Women |
|---|---|---|---|
| 2015-16 | 6.57% | 0.00% | 6.57% |
| 2016-17 | 8.43% 1.86% |
100.00% 100.00% |
8.36% 1.79% |
| 2017-18 | 8.24% -0.19% |
5.06% -94.94% |
8.44% 0.08% |
| 2018-19 | 5.83% -2.41% |
6.76% 1.70% |
5.61% -2.84% |
| 2019-20 | 6.10% 0.27% |
7.35% 0.59% |
5.79% 0.19% |
| 2020-21 | 5.72% -0.38% |
7.70% 0.34% |
5.26% -0.53% |
| Average | 6.81% | 21.15% | 6.67% |
Over the past 10 years, The average number of applicants is 4,666, the average number of admitted is 4,286, and the average number of first-year enrolled students is 272.
The number of MBU applicants decreased by 4.92% (372 applicants) compared to the previous year. Over the entire 6-year period, applicants increased by 159.12% overall.
The following table and chart show the changes of applicants, admitted, and enrolled headcount at Mary Baldwin University from 2015 to 2021.
| Year | Applicants | Admitted | Enrolled |
|---|---|---|---|
| 2015-16 | 2,774 | 2,693 | 177 |
| 2016-17 | 2,706 -2.45% |
2,692 -0.04% |
227 28.25% |
| 2017-18 | 1,397 -48.37% |
1,323 -50.85% |
109 -51.98% |
| 2018-19 | 6,371 356.05% |
6,365 381.10% |
371 240.37% |
| 2019-20 | 7,560 18.66% |
6,380 0.24% |
389 4.85% |
| 2020-21 | 7,188 -4.92% |
6,261 -1.87% |
358 -7.97% |
| Average | 4,666 | 4,286 | 272 |
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